Formula 1 to hit high streets for with plans for immersive venues

By Andrew Hutchinson
Published 14th Feb 2022, 04:45 BST
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Formula 1 has joined forces with the founder of Flight Club and Puttshack to launch ambitious plans for a series of entertainment venues with motor-racing simulators across the UK.

Adam Breeden, founder and chief executive of Kindred Concepts, said the company that runs the international motor-racing series has taken an undisclosed investment into the proposed chain of leisure venues, which are "aimed at absolutely everyone, whether you are an F1 fan or not".

Full details of the venues have yet to be announced but the sites will incorporate F1 simulators where punters can compete alongside bars and dining offers.

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Formula 1 has joined forces with the founder of Flight Club and Puttshack to launch ambitious plans for a series of entertainment venues with motor-racing simulators across the UK. PIC: Tim Goode/PA WireFormula 1 has joined forces with the founder of Flight Club and Puttshack to launch ambitious plans for a series of entertainment venues with motor-racing simulators across the UK. PIC: Tim Goode/PA Wire